Introducing #Lovetobrush

#Lovetobrush: let’s get more kids brushing their teeth!

We all love that just-brushed feeling, so why don’t we brush more?

Several statistics* have really shocked us recently: roughly 40% of kids don’t visit the dentist each year and sugar makes up 15% of the daily calories consumed by four to ten year olds in England. Research also tells us that over a third of all children starting school each year have signs of tooth decay and that tooth extractions are the biggest reason children are admitted to hospital for general anaesthetics in the UK!


So, to help improve brushing habits and oral health, we here at Happy Kids Dental have launched the exciting #Lovetobrush campaign. And we need your help! Here’s how it works. You take a photo or video of your child brushing their teeth and post it with the hashtag #Lovetobrush on social media for a chance to win a range of prizes. If you’re concerned about your children’s privacy, simply email us your photos and we’ll enter them into the competition for you. If you indicate that you’re happy for us to share them anonymously online, we’ll do that – otherwise we won’t!

Make it fun and surprise us – show us your kids brushing in unexpected places! The idea is to let kids know that fun and oral health are not mutually exclusive, so think up some extreme brushing scenarios and get filming! For example, how about brushing at the beach? Bowling alley? We just ask that you be safety-conscious – no brushing on bicycles!

Every month, Happy Kids Dental will be giving out FREE oral care and lifestyle prizes including £150 of John Lewis vouchers for the best pictures and videos we receive. We’re also staging a toothbrush amnesty – simply visit the practice with your child’s old toothbrush and we’ll swap it for an oral care pack containing a new, high-quality toothbrush, floss, an oral care guide and disclosing tablets.


So let’s show our kids that we all #Lovetobrush and spread the word – follow @happykidsdental on social media and like and share our posts. Let’s get this message out and hopefully we can improve oral health and save teeth!

Want to know more about how we create healthy, happy and cavity-free smiles? Pop into the practice for a tour, or call us on 020 7078 0822 to arrange a consultation!

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